The collection
Choosing a subject you can keep making content about: testing ideas against your interests, researching what people search for and narrowing a broad topic into a clear focus.
Finding Your Niche
Compare a personal niche with a trending topic by looking at staying power, fit with your experience, what each spike costs your schedule and whether trend viewers match your readers.
Finding Your Niche
A niche that lasts sits where your genuine interests overlap with skills you can use. Here is how to list interests, inventory skills and test the overlap.
Finding Your Niche
Use search suggestions, questions in comments and a simple theme log to find out what people already look for in your niche before you plan your next pieces.
Finding Your Niche
A focused niche answers two questions, who it serves and what it helps them do. Learn a simple test for that, how to divide a niche into sub-topics and how to write a promise.
Finding Your Niche
Learn the warning signs that a niche is too narrow to keep producing content, how to widen it along your readers' next questions and when staying narrow is the right choice.
Finding Your Niche
Test a niche idea with a small set of sample pieces, read feedback signals fairly and set a decision point in advance so you can continue, adjust or stop.
